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Hike Blog

Read our latest blogs and watch our latest videos. We provide SEO advice for the small businesses and startups who need a bit of SEO help! From onsite & technical, to content & backlinks... we cover it all!

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How Kit Does Your Website SEO

Discover how Kit, Hike’s SEO AI Agent, optimizes your site’s metadata, content, images, and technical SEO—automatically and 24/7, no CMS headaches.

How Kit Does Your Website SEO

Insights and updates from across the team.

The Rules of Client Service That Agencies Forget

Discover the timeless rules of client service that agencies overlook. Learn how to reduce churn, build trust, and create long-term relationships that drive sustainable agency growth.

Branding & Thought Leadership: Showing Up Where SME Clients Are Looking

Discover how agencies can win more SME clients through strategic branding and thought leadership. Learn where small business owners actually look for marketing partners and how to be visible there.

How to Win Customers and Influence People: See It From Your Customer's Point of View

Learn how to win customers by seeing things from their perspective. Discover Carnegie's principles applied to modern small business marketing and customer acquisition strategies.

What an Agency Leader Should Be: Lessons from Ogilvy, Pollitt, and Halbert

Learn timeless leadership lessons from David Ogilvy, Stanley Pollitt, and Gary Halbert. Discover what it takes to lead an agency with fairness, resilience, and commercial wisdom.

Strategy, Growth & Profit: Focusing on the Right Business

Discover why agencies succeed by focusing on the right clients, not chasing every opportunity. Learn strategies for profitable growth, margin protection, and sustainable business development.

How to Win Customers and Influence People - Part 1

Learn how genuine appreciation transforms customer relationships for small businesses. Discover practical strategies to build loyalty, inspire teams, and drive growth through recognition.

Why Differentiation Is the Value Proposition That Wins New Business

Discover why agency differentiation drives growth and profitability. Learn how to position your agency as 'very different' and win more business at higher margins using proven strategies.

Timeless Marketing Campaign Recipes That Actually Sell

Discover 12 timeless marketing principles that drive sales during peak season. Learn how to craft campaigns with big ideas, compelling messages, and long-term brand building strategies.

Self-Reliance: The Best Business Strategy for Agency Owners

Learn why self-reliance is the ultimate business strategy for small agency owners. Discover how to reduce dependence, build confidence, and create sustainable systems during peak season.

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