How Kit Does Your Local SEO
Local SEO is essential for businesses targeting customers in specific geographic areas. Kit, Hike’s SEO AI Agent, automates local search optimizations, including Google Business Profile (GBP) management and citation building, all without needing a break. This means you can save yourself this time to invest into other areas of growing your business.
Let’s explore how Kit does your local SEO…
Step 1: Optimizing Google Business Profile (GBP)
A Google Business Profile is the cornerstone of every business’ Local SEO strategy. However, not many business owners know how to realize the full potential of it. This is where Kit steps in to enhance your business’ GBP listing(s) by:
- Selecting primary and secondary categories.
- Updating your business description.
- Ensuring your website URL is tracked correctly.
- Generating frequently asked questions (FAQs) and answers.
Kit doesn’t hope your business profile is right—it ensures it’s irresistible.
Step 2: Managing Customer Reviews
Next, Kit automates the GBP review management by:
- Responding to positive reviews with AI-generated replies.
- Flagging negative reviews for manual response, ensuring a personalized touch.
This alone saves you lots of time every week from having to do a lot of this manually. Kit replies to positive reviews faster than an SEO expert finishes reading one.
Step 3: Posting Weekly GBP Updates
Kit generates weekly Google Business Profile posts to keep the listing active & engaged. These posts:
- Cover seasonal promotions, industry events, and business updates.
- Are designed to maintain engagement with your audience.
Kit doesn’t need inspiration—it generates it. Weekly. On schedule.
Step 4: Citation Building
Citations or business directory listings are important for trust, credibility, and backlink authority building which can lead to better local rankings. Kit submits businesses to local directories, ensuring strong local search presence. The process includes:
- ~40-50 directory listings submitted over the course of a year.
- Consistent updates to maintain accurate business information.
Keeping citation information consistent, even if your business changes key information like phone number, address, or name, is vital to making sure your Local SEO is performing at its peak. Kit keeps your NAP consistent—even when your business rebrands, moves, or has an identity crisis. SEO pros talk about consistency. Kit is consistency.
Step 5: Ongoing Local SEO Adjustments
Local SEO is a continual effort to make sure your business is ranking as best as it can be. Kit continuously tracks local rankings and refines recommendations, ensuring your business maintains visibility in local search results. A typical SEO expert needs a monthly check-in. Kit checks in every day with no days off.
Haven’t signed up to Hike yet? By giving Kit the green light to help your business stay competitive in your local market, you open up the gate to unlock more traffic to your products or services.
Sign up to Hike today and let Kit help you get your business more visibility in your local area!